About us

Treatments at Groom combine luxury and efficiency and we are the pioneers of multi-tasking beauty treatments with more than one therapist.

We are famous for our signature “hour treatments” where two therapists follow a carefully choreographed routine in a tight time frame that provide ‘double the luxury in half the time’ and are perfect for when you have a need for speed or want to power up your pampering with two sets of hands.

Double the luxury
in half the time

We also offer a full range of fantastic individual treatments, with specialist technicians at hand for lash extensions, waxing, facial, eye and nail treatments.

Beauty at its best

Groom is perfect for a lunchtime beauty fix or an afternoon of pampering, catering for both men and women . You will find Groom at our elegant beauty townhouse in St Christopher’s Place, W1 where we have a dedicated waxing floor.

Over the last 10 years we have remained industry leaders for our beauty innovation, beauty excellence and superb customer service. We look forward to welcoming you in for the Groom experience – beauty at its best.